Golf Blog

Golfish Apparel

After 11 years of operating pjkoenig.com and seeing just about every golf product imaginable, I am getting pretty good at figuring out when a company in the golf space is onto something sustainable. One of those companies in the apparel industry is Golfish and after a year of wearing the clothing exclusively, I could not be more excited about spending another year on the golf course and in the elements with my Golfish clothing on.

The Golfish quarter zip and hoodies are excellent on and off of the golf course.

Holliday shares my excitement about the Golfish rain jacket pouch

I always get excited when a Golfish package shows up in the mail and to celebrate my 1 year anniversary with the brand, I got a package of some fresh spring gear.

I was most excited about the rain jacket, with a small pouch that allows the jacket to fit seamlessly into my golf travel case, I will never get caught in the rain again without being prepared. I can’t wait for a spring shower to open up when I am on the road this year. Only the finest brands have the ability to make you look forward to rain.


After the past year with Golfish, I have taken a significant number of selfies. Get ready for the top 10 list that everyone has been asking for. Here are my top 10 selfies with Golfish over the past 12 months.

#10 - Scramble victory by 7 shots.

In an impressive display of domination, Chelsea, Jenn, Nick and I completely devastated the scramble field at Avila Country Club.

#9 - Ranch Selfie

My favorite local golf course with my favorite people. The Ranch at Laguna Beach always sparkles.

#8 - Celebrity Selfie

With a handful of celebrity selfies happening over the past 12 months. Tucker takes home the top honors in this category at the Derek Jeter Invitational

#7 - Disco Ball Helmet

During G-Money’s F*ck Cancer tournament at Palos Verdes Golf Club, I found a Disco Ball Helmet and hooked my drive dead left and out of bounds with this helmet on.

#6 - Secret Waterfall Selfie

During my travels through Ireland with Experience Ireland Golf & Travel, I noticed there was a “hidden waterfall” on google maps. It was a hike, but I managed to find it and bathe in the mystical waters.

#5 - The Ken Duke Selfie

Having played with a good amount of tour players, I can confidently say that there are none finer than Ken Duke. The man is one of the finest anchor putters in the scramble game. Apogee Club with Related Ross was also radical.

#4 - Casa De Campo Jimenez Selfie

After foolishly challenging Jimenez to a closest to the pin contest on #5 at The freshly renovated Teeth of The Dog at Casa De Campo, we finished as the sun went down. One of the best days.

#3 - PGA Show Selfie

After hosting a world class panel on the impact of social media on the golf landscape, I took on on stage selfie with Fat Perez, Abby Liebenthal with Fried Egg, Gaylord Schaap of Northwood Golf Club and our host Bobby Barrett with Quail Golf Club

#2 - Palm Beach with the Family

For the past several years around Thanksgiving, the Koenig crew has taken to the Palm Beach Par 3 for a spirited round of hit and giggle.

#1 - The Golfish Selfie

Out of all the Golfish selfies, there is nine finer than the selfie with the Golfish crew at Inwood Country Club